Building Pathways to Economic Prosperity

Confident young man standing in front of the U.S. Capitol building with arms crossed.

At Prosperity Now, we believe everyone deserves the opportunity to create pathways to prosperity. Our work focuses by helping families, businesses, and communities access the tools and resources they need to build long-term financial resilience.

Our Framework:
The Prosperity Flywheel

Our work is guided by the Prosperity Flywheel, a strategic framework that translates ideas into real-world solutions.

Elevate

We scale proven solutions and inform broader systems so that more people and small businesses can drive long-term growth.

Activate

We expand proven programs through community engagement and implementation.

1. Elevate

We scale proven solutions and inform broader systems so that more people and small businesses can drive long-term growth.

2. Innovate

We develop forward-looking solutions grounded in data, research, and lived experiences from communities and practitioners nationwide.

3. Incubate

We pilot and refine programs in partnership with community partners to ensure they are effective and responsive to real needs.

4. Activate

We expand proven programs through community engagement and implementation.

Diagram of Our Strategic Framework with four interconnected segments.

Innovate

We develop forward-looking solutions grounded in data, research, and lived experiences from communities and practitioners nationwide.

Incubate

We pilot and refine programs in partnership with community partners to ensure they are effective and responsive to real needs.

What We Focus On

We provide education and resources on early asset-building strategies, such as Children's Saving Accounts, Baby Bonds, and Section 530A Accounts (also known as Trump Accounts) that help families build financial security across generations.

We support small business owners and entrepreneurs by providing the tools, training, and connections they need to build thriving businesses and create quality jobs.

We work to expand access to stable housing and sustainable pathways to homeownership through research, policy solutions, and innovative housing models.

We expand access to no-cost, reliable tax return preparation services and ensure eligible families can claim credits and refunds that they have earned.

From research and storytelling to digital platforms and coaching, we equip communities with the resources to expand opportunity.

Latest Insights & Research

Explore our most recent insights and analysis shaping the future of economic opportunity.

Family saving money with a pink piggy bank at home.

Press Releases

Prosperity Now Launches ABC Initiative Tools to Help VITA Programs Prepare for Child Savings at Tax Time

Developed with support from Citi Foundation, the resources translate current child savings guidance into practical workflows, conversations and referral steps ahead of the 2027 filing season.
Two women working together on tax preparation at a desk with a tablet and books.

Press Releases

Prosperity Now Launches Updated VITA Train Materials to Help Programs Prepare for the 2027 Filing Season

Released at VITACon with support from the Wells Fargo Foundation, the updated curriculum gives VITA leaders and trainers practical resources for staff and volunteer preparation.
Minneapolis skyline with VITACon Summit Minneapolis event branding in orange and yellow.

Press Releases

Minneapolis VITACon to Focus on the Money, Tax, and Savings Changes Families Will Navigate in 2027  

Amanda Renteria, Melvin Carter, Dean Nisha Botchwey, and national tax and savings leaders to join Oct. 6 Summit at the University of Minnesota.